SEO for 2018

SEO in 2018

Let’s talk about Search Engine Optimization in 2018
As the Internet has gained in popularity and physical ads and the physical yellow pages have become obsolete, every business who seeks to gain customers truly needs SEO services for their website to make sure your site is seen by as many potential clients as possible.

Optimizing your WordPress Blog Posts

Creating Search Engine Optimized Content & Posts

Optimize Your WordPress Blog Posts
I love helping fellow entrepreneurs in their quest to present their cultivated content to their Internet audience. Some blog posts are amazingly written and have depth to share with readers. Often, the best practices to make sure you are creating search engine optimized content for your audiences and Google are frequently overlooked. I hope the outline below is a helpful tool in making sure your WordPress blog posts and content are all they can be. These tips are based on a site that offers products, however these principals apply to professional services as well.

content creation is number one seo tool

Why Fresh SEO Content Is Vital For Your Website

Content Creation is The #1 SEO Tool
As the owner of a website, the effort to attract your target audience and exist in their world isn’t over when your professional website is created and published. In order to gain a loyal following of customers and create a successful business, you must continuously create new, high-quality content that provides useful information.

SEM Search Engine Marketing

What is SEM and Why Do You Need It?

Did you say SEM? Yes…I said S – E – M
SEM is the acronym for Search Engine Marketing.
With the demise of print related marketing (IE the Yellow Pages), what is a business supposed to do to market their business these days?

The US Census report on Internet use in the United States declared that approximately 75% of all USA households have the Internet and if not, they have Internet access via their phones. So the reality  is, your marketing dollars and/or your own time should be spent marketing your business on the WWW.

NO Black Hat SEO!

It Is Possible!!! Google Manual Spam Action Revoked…

One of my wonderful clients was victim to numerous SEO companies taking advantage of her naivete and trusting nature.  Through the years that equated to approximately 4-5 SEO Companies who wreaked havoc with a myriad of ill written nonsense articles linking back to her site and linking her site from absurdly inappropriate ‘link farms’ and foreign link sites.

SEO Tips

Creating Inward Bound Links…what a conundrum

Google has released several updates of it’s Penguin Algorithm…the equation that determines spammy, unnatural links that lead into a site.  The impact it has had across the board of the SEO world has not been without major consequences.  Many sites are being hit by Manual Actions by Google, in essence, once ranked on the first page of Google, sites are sinking into the abyss of page 3 and under.

WordPress SEO

WordPress and 1st Page Google Rankings

I know that SEO takes quite a bit of work on my part; competitive research, keyword analysis, content generation or manipulation, coding precisely and making sure pages load quickly.  However I can’t help but think that WordPress’s unwavering quality as a content management system combined with the clean coding that a myriad of talented programmers have devoted to developing WordPress and the outrageously wonderful search engine optimization plugin’s available…have a lot to do with it.

Google Search Image

Organic SEO – Yes You Can!

Successful organic SEO is not magic, a secret formula or even a sure bet. However, it is attainable with lots of research, ethical SEO practices and rich, pertinent content. The organic SEO rankings that my clients have obtained have been extraordinary.  I won’t say I haven’t been stumped on occasion when a website isn’t ranking fast enough or as high as I planned on.  For the most part though, the rankings my clients have attained have made them very happy and often it has been the deciding factor of success in many of their businesses.  As any SEO can tell you…when sites we’ve worked on climb the Google Ranking ladder and find their way to page ONE, we are THRILLED.  Often people who may be outside my home office will hear me shriek with joy when I discover a website I’ve babied and cared for has made it to the 1st page of Google.

Research Your Web Consulting Company Image

Educate Yourself Before Hiring a Web Consulting Company

I recently had the pleasure of meeting a wonderful woman who is in the business of breeding dogs. Her dog breeder website is self-made and not too shabby, getting decent rankings on Google because of the plethora of information she has on it. Come to find out this gal (and  many unsuspecting folks like her) has been taken for THOUSANDS of dollars by scamming Web Consulting companies portraying themselves as upstanding Web Site Developers and SEOs.