Does your business website have a blog? A blog feature on your website can help you to market your business online. A dedicated blogging strategy can help you grow your business as well as improve your search engine rankings. If you don’t already have a blog, or if you have one but it hasn’t been…
Developing an SEO strategy for your business website can be overwhelming. It seems like the rules for good SEO practices constantly change, and what used to work last month may not be an effective strategy next month. However, if you want to attract internet traffic and give your business the best chance of success, you…
If you’ve had the same website for a while, it can be difficult to know whether your site is still working for your business. With the fast pace of digital marketing and the sheer number of business websites that pop up on the internet every day, business owners need to make sure that their websites…
Do you have video on your business website? As a website owner, you should seriously consider the ways video can help boost your business. The consumption of video online is at an all-time high, and it’s only getting higher. In fact, YouTube has over 1.8 billion users per month. Video is popular online because it provides…
Your website copy is the glue that keeps your visitors sticking around your website. It’s the reason they are there: to learn about what you offer and how it can help them. If your website copy doesn’t educate, inform or entertain, your visitors won’t spend much time on your website, resulting in more traffic for…
If you are a small business owner you might know the feeling of wanting to do a million things for your business but just not having the time, knowledge or money to do it all. One of the things that often falls to the back burner for small business owners is Search Engine Optimization. Many…
Did you know that internet searches on smartphones and tablets account for more than half of all web browsing today? As a website owner, it is critical that you know how most of your visitors are accessing your website. These days more than half of all internet searches come from smartphones and tablets. This means…
Not all websites are created equal. Let’s talk about web site usability. These days every business owner, organization or personal project has a website. This makes perfect sense, right? Your website acts as your business card, your sales funnel and your online store all in one. But not all websites are created equal. The…
Revisiting one of my blog posts from three years ago, I had talked about how some companies in San Diego charge a monthly WordPress maintenance fee and it really isn’t worth it if you take care of your site yourself. For the most part I hold true to that post, you don’t need to pay for…